Early in 2017, the President of Australian Brahmans Breed Association (ABBA) invited me to join the Organising Committee for the Rockhampton Brahman Week Sale. I accepted without hesitation and view this as a valuable opportunity to contribute to our industry.
It is a privilege to have been offered the chance to be involved in the world’s largest multi-vendor bull sale.
The Rockhampton Brahman Week Sale is an iconic event where ABBA and industry stakeholders and members can join our efforts in proactively promoting the Brahman breed. I am proud to have been recognised as someone who can contribute, and I am grateful to my family (particularly Chris, Sally and Arnie) for their ongoing support and for all they have taught me.
The Committee’s main focus areas are to determine sale policies, such as for applications and lot allocations; manage the budget; and identify new opportunities for future sales.
In my first year as a Committee Member, I am keen to learn as much as I can from the experience and knowledge of ABBA Committee members and, as one of the younger members, to share ideas based on my own involvement in the industry.
Apart from Rockley’s 3-year quarantine, during which we attended the sale as spectators, my family has been selling at the sale since its inception. I hope my experience of the sale will help me contribute to Committee decision-making by considering issues from the varied perspectives of seller, buyer and spectator.
The ABBA Committee members are: CEO Robert Biddle, Chairman Brett Kirk, councillors, selected ABBA members and selected agents. At regular meetings, the Committee discusses and makes decisions on a range of sale matters, with tasks and action plans implemented by ABBA staff.
Little did I realise how interesting it would be to view this famous sale from ‘the other side of the fence’. Or how satisfying it feels to be able to ‘give back’ to our industry in this small way.
With this year’s sale just 6 weeks away, we all eagerly await the results for 2017. A total of 975 bulls have been catalogued, up on last year’s total of 890. The 2016 sale recorded a phenomenal sale average of $11,715 for 826 bulls and we hope to exceed that this year.
Many southern sales have recorded very solid average sale prices to date, with no exorbitant top prices. I expect that Brahmans will follow that trend and achieve higher top prices.
For more information, please contact me, Ashley, on 0408 780 810.
Feel free to share this post on social media with your colleagues and friends.